Avail-TVN becomes Vubiquity

A new brand has been created for US firm Avail-TVN, a provider of multi-platform video services, and its subsidiary On Demand Group – Vubiquity.

This new name is intended to highlight the growth of the company’s services portfolio to cover solutions that enable both content and service providers to monetize video on any device.

“The multi-platform video ecosystem has changed profoundly over the last three- years, and it continues to evolve at a rapid pace,” said Ramu Potarazu, CEO of Vubiquity. “Today, our content and service provider partners are focused on delivering the best quality video experience to consumers, regardless of the device they are using or where they use it.

“Consumers are quickly coming to expect ubiquitous viewing and Vubiquity provides our customers the breadth of services, expertise, and technologies to enable it –and we do it in more languages, in more countries, and for more content and service providers than anyone else.”

Vubiquity currently manages more than 28,000 hours of content each month, working with more than 340 content providers and over 270 service providers around the world, providing managed services that help both content and service providers to monetize their video through advertising, subscription or transactions.

Over the past two years, Vubiquity has launched a number of new offerings, including a satellite-fibre hybrid distribution platform, the ‘ViewNow’ SVOD service, and an advanced advertising insertion and marking service.

This year, the company plans to introduce services for mobile platforms and cloud-based content storage, as well as continue to expand its services into new territories.